DTC P&L TemplateA profit and loss built for direct-to-consumer brands - the right line items, in the right order, from revenue down to EBITDA.
DTC Economics CalculatorWhat a customer costs to win, when the cash comes back, and what they're worth at 12 months - run the three gates in your...
13-Week Cash FlowThe founder lifeline. A rolling 13-week cash flow forecast that rolls your cash position forward week by week, so a shortfall...
Customer Acquisition PlannerPlan acquisition like a portfolio - customer value and allowable CAC by persona and geography, in one place.
Customer Persona BuilderTurn 'we know our customer' into a structured doc the whole team can actually use.
Brand Foundations & PositioningVision, mission, values, pillars and positioning - on one page so the team stays aligned.
Category & Geography PlannerPlan category expansion and international launches without spreading yourself too thin.
Valuation CalculatorSense-check what your brand is worth - SDE, EBITDA and revenue multiples, and what moves them.
Link to these tools
Run a founder community, agency, accelerator, newsletter or resource page? You are welcome to link these free tools for your audience. Suggested wording:
Free DTC tools by Rob Ward, Quad Lock Co-Founder - P&L template, unit-economics calculator, 13-week cash flow, acquisition planner, valuation calculator and more: thedtcplaybook.com/tools/
A plain link is perfect - no attribution required, though it is always appreciated.